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Help, I Want to Include QR Codes in my Marketing Mix but don’t know Where to...
QR codes have already taken Japan by storm, and domestically, clever marketers like you can start to use them to interact with customers, donors and prospects. This is the 3rd in a series of posts...
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Why Haven’t You Started Using QR Codes in Your Marketing Yet?
Since my first post about QR Codes 10 months ago, I’ve seen the use of QR Codes in marketing explode. In fact, when my wife and I took a trip to Chicago a few weeks ago, I was amazed to see that QR...
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QR Codes: Examples From Actual Marketing Campaigns
Have you thought about using QR Codes in your next marketing campaign, but can’t quite picture how to get started? Don’t worry, you’re not alone, this is one of the most common questions that I...
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Marketers, Here are the QR Code Statistics You’ve Been Looking For
I’ve gotten feedback from so many of you wondering if QR Codes are just hype or if people are really using them. I finally came across 2 studies which provide some hard data about QR Code use. This...
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Special Offer: Free Vehicle For All Readers
This week Google announced that it was no longer providing free QR Codes to businesses as part of “Google Places.” Commenters on my blog, and many in the social media community proclaimed that this...
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Examples Showing How Custom QR Codes Can Liven Up Your Marketing
Are you thinking about including QR Codes in your marketing mix, but worried that they’re an ugly distraction? Here’s a little known secret: you can remove up to 30% of most QR Codes, and they will...
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The “Do’s” and “Dont’s” of QR Codes in Marketing
Remember when you were a kid and your neighbor said “Hey, do you want to come over to my house to play? I got a new toy!” Well, in today’s world of marketing, QR Codes are like the invitation to...
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Marketing in the US and the Latest QR Code Statistics
So you’re still wondering if QR Codes are worth all of the hype. Well, to make your decision easier, here are the latest statistics on QR Code use in marketing in the US. How many people scanned QR...
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Marketers Take Note: USPS Repeats Summer Barcode Discount, But With Restrictions
Are you looking to save some money on your bulk mail postage? Then here’s some breaking news that can help. Last Summer, the USPS experimented with a no-strings-attached discount for bulk mail that...
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Are QR Codes Dead?
Have QR Codes gone the way of the dinosaur? If you look at current marketing efforts by Facebook, PayPal and Susan G. Komen, the answer is a resounding “no.” In fact with the continued explosion in...
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